Do You Have a Strategic Marketing Plan for Your Funeral Home?
If you don’t, how do you expect to market during these tough economic times…
John Callaghan just released his 2010 edition of his Strategic Marketing Plan For Funeral Service Professionals
Insights from John’s Book…
· Why Traditional Mass Advertising is less effective in tough economic times
· How to Cultivate Referrals from key community influencers – Clergy & Hospice
· How you can Educate Your Market to select your firm and more Profitable services
I had the opportunity to interview John about the book and he also answered 71 Funeral Marketing Questions, here’s a sample of the questions…
· What is the most effective advertising in a small rural community?
· What is the best way to counteract, “I want the cheapest funeral?
· How do I market my firm against the “low price firm” in the market place?
· How important is advertising in the yellow pages?
Here’s What You Get…
· Callaghan’s 56 page 2010 Strategic Marketing Plan
· 33 page Transcript of 71 Funeral Marketing Questions & Answers
· MP3 Recordings of the Interview and Q & A session
· Available by Instant Download…
Here’s How To Order
Go to:
http://www. FuneralMarketers.com/2010-plan
